{"id":153,"date":"2023-05-12T14:15:26","date_gmt":"2023-05-12T14:15:26","guid":{"rendered":"https:\/\/dev-alyssa-amelio-portfolio.pantheonsite.io\/?p=153"},"modified":"2023-09-13T19:15:56","modified_gmt":"2023-09-13T19:15:56","slug":"product-photography-advertisement-project","status":"publish","type":"post","link":"https:\/\/blog.alyssaamelio.com\/index.php\/2023\/05\/12\/product-photography-advertisement-project\/","title":{"rendered":"Product Photography Advertisement Project Process"},"content":{"rendered":"\n

The Project<\/h4>\n\n\n\n

For this project I was tasked with taking product photos and using those photos to make a product advertisement in Photoshop! I decided it would be fun to make an advertisement for the greens & superfoods supplement by Bloom Nutrition. <\/p>\n\n\n\n

Disclaimer: This advertisement for Bloom Nutrition greens supplement is a personal project created solely for educational and portfolio purposes. I was not hired or commissioned by Bloom Nutrition to create this advertisement, and it is not an official advertisement endorsed by Bloom Nutrition.<\/p>\n\n\n\n

Let’s begin!<\/h4>\n\n\n\n
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The first step for the project was to take my product photos. I got my light-box photo booth and DSLR ready and began to take photos of the product. I made sure to take the product photos on a nice clean background as I knew I would be masking it out later in Photoshop and wanted to make the process as smooth and easy as possible. Looking back, it may have been even easier if I shot this photo on a black background considering the product has quite a bit of white on it that blends in with the current background.<\/p>\n<\/div>

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First drafts<\/h4>\n\n\n\n

After masking out the product, I got to work on multiple different advertisements. I played around with different layouts, color palettes, font sizes, etc. I knew that I wanted to largely incorporate green because I felt it was very fitting for the product!<\/p>\n\n\n\n

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Moving forward…<\/h4>\n\n\n\n
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Moving forward with the project, I decided to combine elements of two of my draft designs together. I incorporated the leaves from the second design with the pink color palette a swirly lines of the first design. I’ve noticed that pink and green is a very popular color combination recently and I felt that it also fit Bloom Nutritions branding quite well. <\/p>\n<\/div><\/div>\n\n\n\n

The Final Project<\/h2>\n\n\n\n

After getting my critiques back, I made some final edits to the project, including changing the pink background color out for yellow as well as some last little tweaks to font size and other elements. Overall, I am quite happy with how these advertisements came out and enjoyed the process of making them!<\/p>\n\n\n\n

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<\/p>\n","protected":false},"excerpt":{"rendered":"

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